Whether or not you are an essential business, the economic impact of the Coronavirus pandemic has been substantial. Grocery stores and similar businesses are thriving, while gas stations and other auto services are essential and open for business, but have seen business plummet because people are not driving. Caterers used to feeding hundreds at a time are reinventing their business models completely to offer boxed meal and family-sized order services. Sit-down restaurants are making do with take-out and delivery, while missing out on the bigger-ticket dine-in business.
Category Archives: Online Marketing
6 Steps Toward Website GDPR Compliance
Bringing Your WordPress Website or Other Type of Website into GDPR Compliance
If you do business with European citizens, you know you need to get your customer data management policies and procedures in line with the General Data Protection Regulation (GDPR) that went into effect last month.
European companies are updating their policies and procedures to keep themselves on the right side of the law and avoid hefty fines for non-compliance. American companies should move in that direction, too, as it is only a matter of time before some or all of the GDPR guidelines become adopted in the U.S. Continue reading
Why and How to Move Your Website from HTTP to HTTPS
Moving your website from http: to https: is not a simple task for someone without technical aptitude and expertise. But, while moving to https: can be tricky, there are some real benefits to making the change. Continue reading
KO Websites Rated Highly for Marketing Services by Online Review Site Clutch
We have received a top rating from the online marketing services review site Clutch in five categories that support the business success of our clients. Clutch is an independent review site that does not accept payment for their analysis, so we are very excited to have been selected as a top agency by them, for the following marketing services:
Digital Marketing
Digital Marketing encompasses all the digital channels through which a business reaches consumers in 2018. Here is the shortest definition we have found, from Dave Chaffey’s book Digital Marketing: Strategy, Implementation and Practice:
“Achieving marketing objectives through applying digital technologies and media.” Continue reading
Yelp Ads: Helping customers find and connect with great local businesses, like yours.
All local businesses understand the importance of building a strong and favorable reputation among their consumer base. The main question lies in this: how should a business best go about raising awareness to bring people looking for great local experiences through your doors? The answer: Yelp Ads. Yelp Advertising drives users to your business listing, converting them into customers and eventual brand evangelists. In fact, according to Nielsen, Yelp’s 108 million monthly visitors rank Yelp as the #1 review site for finding local businesses, playing a major factor in the final purchase decision. Continue reading
KO Websites, Inc. Recertifies as an Official Google Partner
Google AdWords Management Services
KO Websites, a San Francisco Bay Area based Web Design and Digital Marketing Agency, is proud to be recertified as a Google Partner.
“We’re excited to increase our relationship with Google,” said Ken O’Donnell, Founder and President of KO Websites. “Being an official Google Partner gives us the opportunity to add more value to our clients’ marketing efforts.”
In order to achieve this status, an agency must meet Google’s minimum AdWords criteria in ad spend and performance. Additionally, two certification exams must be successfully completed with a grade of 80% or better. “I’m very proud of our team members for their hard work to study and pass the Google AdWords exams,” continued O’Donnell. “In addition to the partnership with Google, it demonstrates their commitment to the agency and dedication to our clients’ successes.” Members of KO’s staff are also certified in Google Analytics for better planning and measuring the performance of their digital marketing efforts.
About KO Websites, Inc
KO Websites specializes in all areas of online marketing. KO Websites supports small and medium size companies by producing and managing all aspects of their digital marketing needs, including promoting their company and brand, improving their inbound lead generation, and managing their PPC AdWords and social media marketing. For more information, please visit: https://www.ko-websites.com/ or call us today at (510) 276-9902.
Based in the beautiful San Francisco Bay Area, KO Websites and its sister company, SEO Pro, serves clients across the United States in various industries. Learn more about how we can help your company with your web design and social media marketing needs.
San Francisco Bay Area Digital Marketing Services
KO Websites, Inc. Congratulates Pharma Choice Award Winner Patient Worthy™
Rare Disease Community Outreach Through Social Media Marketing
KO Websites, a San Francisco Bay Area based Web Design and Digital Marketing Agency, is thrilled to congratulate Patient Worthy™ for receiving the PM360 Pharma Choice Gold Award in the Digital – Consumer Website Category. In addition, Patient Worthy is one of three healthcare marketing brands featured on the cover of the magazine’s January 2016 issue.
“Watching Patient Worthy grow the number of disease states featured on their website and the level of social media engagement they’re at now is truly incredible,” said Ken O’Donnell, Founder and President of KO Websites. KO Websites was contracted to kickstart Patient Worthy’s online marketing campaign by executing their PPC, social media, SEO and website changes. In Dec, KO handed over the reins to Patient Worthy’s new in-house staff. O’Donnell continued, “We’re grateful that our digital marketing agency was able to partner with them right from the beginning of their endeavor and wish them nothing but the best as they continue to touch lives affected by rare diseases.”
About Patient Worthy™
Patient Worthy is an online publication that provides unceasing information to patients, caregivers and advocates of rare disease states. Patient Worthy delivers information, shares stories of those living with these disease states, and offers the latest news. Patient Worthy: Rare Patient News. Well Done™. For more information, please visit: http://www.patientworthy.com/.
About KO Websites, Inc.
KO Websites specializes in all areas of online marketing. KO Websites supports small and medium size companies by producing and managing all aspects of their digital marketing needs, including promoting their company and brand, improving their inbound lead generation, and managing their PPC advertisement. For more information, please visit: https://www.ko-websites.com/ or call us today at 510-276-9902.
Based in the beautiful San Francisco Bay Area, KO Websites and its sister company, SEO Pro, serves clients across the United States in various industries. Learn more about how we can help your company with your web design and social media marketing needs.
Three Common Mistakes Businesses Make With Their Websites
Thinking about a new website design? Don’t bother unless you follow these 3 key steps
With the importance of social media and the increasing use of mobile devices, businesses are heavily investing in website design improvements to keep up with their competition. Make sure you avoid these common mistakes:
Is Your Website Designed for the Latest Google Ranking Algorithm?
Mobile-Friendly Web Design Will be Preferred in Google Search Results
Effective April 21, 2015, whether or not your company’s website is mobile-friendly will affect your Google search ranking. The announcement by the most dominant search engine in the world challenges companies to take a hard look at their websites. If they don’t want to see a drop in Google search rankings, they’ll need (if not already) to upgrade their website to work well on mobile devices. To that extent, mobile-friendly web design will play an even larger role now in SEO. Continue reading
Start 2014 With a New Website Design
5 Tips for Refreshing Your Business Website
The start of the new year is the perfect time for new beginnings. If you are ready for a new website or updated website design, then let the new year inspire you! If you don’t want to start from scratch, it is still important to take a critical look at your business website. Here are important components to consider: Continue reading